In the fast-paced world of advertising and marketing, presenting products in a visually appealing way is essential to capture the audience's attention. With over 15 years of experience, the animation studio MUVA House recently had the privilege of working with Iveco, one of the leading automotive companies, in the development of highly detailed 3D models of the new Iveco New S Way.
Let's discover how the Iveco brand revolutionized the way they present their product!
3D MODELS: THE BEST WAY TO SHOWCASE YOUR PRODUCT'S DIFFERENTIAL
MUVA House took on the challenge of creating highly detailed 3D models of the new Iveco New S Way, working closely with the Iveco team. The process began with a thorough analysis of the vehicle's design and specifications, in order to capture every essential aspect and detail. As a customized product, we worked closely with the client to understand all their needs, engaging in constant feedback exchange with different technical and creative teams.
Using the most powerful technologies on the market, such as Unreal Engine 5, the MUVA House team efficiently and swiftly constructed the 3D models, evolving the engineering references to accurately translate every detail of the truck into its digital version.
STUNNING REALISM INSIDE AND OUTSIDE THE VEHICLE
A crucial step in the process of creating the 3D models of the new Iveco New S Way was meticulous texturing and detailing. The MUVA House team of artists dedicated themselves to providing an immersive visual experience, both on the exterior and interior of the models. As a sales material, the 3D models needed to showcase the product's features effectively.
To ensure maximum authenticity, realistic and precise textures were applied to the surfaces of the models. Every detail, such as materials, reflections, highlights, and wear, was carefully considered and incorporated, resulting in a highly convincing representation of the vehicle.
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Meticulous detailing was applied to all parts of the vehicle, both internal and external. The MUVA House team made every effort to accurately reproduce components such as headlights, mirrors, front grille, and dashboard details, ensuring an authentic and captivating representation of the new model.
WHY USE 3D MODELS TO SELL MY PRODUCTS?
The innovative strategy adopted by Iveco to invest in detailed 3D models and finalized artwork has brought significant benefits to the brand. This approach has resulted in increased product visibility, reinforcing Iveco's reputation as an industry leader and innovative company.
Are you ready to take a leap ahead of the competition? Contact MUVA House right now to make your brand stand out and win over your customers!